What An Aveda Education Can Do For You

[Updated 2019]

Every cosmetology school is different. Certified beauty schools or cosmetology programs are all required to prepare their students for the state licensing exam — teaching foundational haircuts, color, and chemical processes. But Douglas J Aveda Institutes offer so much more to help prepare you for your future career in beauty.

What Are Your Options?

When choosing a cosmetology or esthiology school, it’s smart to give equal consideration to the career you’ll launch when you graduate. No matter what your focus is, Aveda Institutes are committed to providing programs that benefit our students both in the classroom and in their future careers. Along with teaching practical skills, Douglas J Aveda Institutes also provide business management education. Understanding the business side of beauty can help you both in a salon and in real life practices.

So, why an Aveda Education? We believe there are many valuable benefits from attending Douglas J Aveda Institute. Find out why an Aveda Education might be right for you!

Practice Makes Perfect.

When learning any skill that marries head with hands — like playing an instrument, designing clothes, or cutting hair — the most important element is practice. Though class time is needed to introduce information, practice time is what transmits that material from theory to skill. This is why Douglas J Aveda Institutes’ curriculum focuses so heavily on practice. With roughly 80% of their learning time dedicated to practice, in teaching salons that function exactly like Aveda salons, Douglas J Aveda Institute students are prepared on the day they graduate to work in the real world.

Your Instructors Are Heavy Hitters at the Top of Their Game.

Douglas J Aveda Institute trainers are committed ongoing students as well as teachers. They stay on the cutting edge of techniques, trends and fashion. They also take expert classes and workshops like those through Aveda Advanced Academy, rotating Aveda Education Courses around the country, Aveda Business College, the annual Aveda Congress, and Aveda Global Education and Events. Students get the benefit of having instructors who are dedicated to furthering their knowledge, and then sharing that with their students.

Aveda Institutes Take Your Career Seriously.

While you’re in school, learning what it takes to become a licensed cosmetologist or esthiologist is your job. Exposing you to a constant stream of career opportunities is ours. Douglas J Aveda Institutes hold career fairs and regularly invite the owners of top area salons and spas to give presentations, conduct Q&A sessions, and recruit from our student body.

Aveda Institutes also routinely host top names in the industry — including celebrity and runway stylists, platform educators, and Aveda Global Artists — to give our students the opportunity to network with influential people outside the realm of local salons and spas.

You’ll Learn the Business Skills Needed for a Profitable Career in Beauty.

Business building skills are as important to a cosmetologist or an esthetician’s career as technical skills. Knowledge about retailing, marketing, communication, managing finances, and providing quality customer service can often be a secondary focus in cosmetology schools — or might be overlooked altogether. At the Douglas J Aveda Institutes, teaching real-world business skills is a critical part of our curriculum.

You’re Part of a Brand That’s: Fashion-Forward and Globally Successful.

Aveda stylists and products can be found in upscale salons and spas, as well as at Fashion Weeks in New York, London, and Paris. Aveda also hosts Aveda Rocks the Runway fashion shows around the country, the renowned annual hair & fashion extravaganza Aveda Congress, and more. Aveda artists have styled A-list celebrities for the red carpet and provided creative vision for the world’s hottest designers.

You’re Part of a Brand That’s: Sustainable, Eco-Friendly, and Socially Progressive.

Aveda aims to be a leader and pioneer in protecting and advancing the Earth and its inhabitants. This is true of:

• Aveda products (made from pure, natural, organic and responsibly sourced ingredients);
• Aveda practices (Aveda strives for sustainable business practices, such as manufacturing with 100% wind power, and using recycled materials and soy ink for packaging and printing); and
• Aveda fundraising (through special product sales and Earth Month initiatives that raise millions annually for clean water).

Your first step towards your future career happens the moment you walk into an Aveda Institute. But don’t just envision yourself as a Douglas J Aveda Institute student — take a tour! We’ll work to answer all your questions, and show you firsthand what amazing, exciting and educational places Aveda Institutes can be.

Photos property of Douglas J. and Aveda Corp.